Petra Diamonds Limited
Annual Report and Accounts 2013
14
Strategic Review
Our Business Model
Through its strong and responsible leadership, Petra is investing in the expansion
and optimisation of its world-class assets in order to deliver significantly increased
production in the years to come. Underpinning Petra’s business model is a focus
on safety and sustainability, thereby driving value for all stakeholders.
How we add value
F
O
C
U
S
O
N
S
A
F
E
T
Y
A
N
D
S
U
S
T
A
I
N
A
B
I
L
I
T
Y
F
O
C
U
S
O
N
S
A
F
E
T
Y
A
N
D
S
U
S
T
A
I
N
A
B
I
L
I
T
Y
W
O
R
L
D
-
C
L
A
S
S
A
S
S
E
T
S
E
X
P
A
N
S
I
O
N
I
N
V
E
S
T
I
N
G
STAKEHOLDER
VALUE
O
P
T
I
M
I
S
I
N
G
G
R
O
W
T
H
W
O
R
L
D
-
C
L
A
S
S
L
E
A
D
E
R
S
H
I
P
Focus on
Safety and sustainability
Corporate social responsibility
is integral to the way the Group
structures and operates its
mining, development and
exploration projects.
Petra strives to make a real
contribution to the ‘triple bottom
line’ (people, profit and planet).
This includes enhancing its local
environment to the benefit of
employees and communities.
The Company achieves this through
various initiatives that aim to
stimulate local socio-economic
development, as well as by
upholding high standards of
environmental stewardship.
World-class
Assets
Petra has acquired five
of the world’s important
diamond mines and in so
doing has compiled a major
diamond resource of over
300 million carats.
Investing
Petra has committed significant
capital in order to extend the
lives of its mines.
Expansion
Petra has expansion plans in place
at each of its operations and is
seeking to discover new, economic
kimberlites through its exploration
programme in Botswana.
1...,6,7,8,9,10,11,12,13,14,15 17,18,19,20,21,22,23,24,25,26,...142